Product Management Services

Product Management (JPM | PM)

From ideation and new product strategy, to product competitor research and product lifecycle management, whatever you may or may not call it, if you are producing software products, there’s a wide and well defined scope of managing products. But sometimes you’re at a stage in your product journey where you only need help with one or a few areas of product management. And/or you don’t need to, or have the budget to go out and hire a full-time product manager. That’s where we come in. We provide turnkey, on-demand, and contract product management services, primarily to software start-ups, growth, and medium-sized organizations. Contact us.


Product (Competitive) Research & Analysis (JPM | PRA)

It’s probably safe to say that most teams developing software products today would believe they are using Agile/Scrum principles. Except, in working with dozens of teams over the years, our experience is that most do not practice the core sentiment of the Agile/Scrum frameworks: experiment, validate, and doing this often. And at the center of this is the voice-of-the-customer, which is often missing. Our comprehensive and flexible approach to competitive research and user data analysis, allows you to quickly incorporate true product, customer, and competitive data into the design and development of your product(s). Let us help you put the customer back into the center of your product development strategy. Contact us.

Product (Competitive) Research & Analysis (JPM | PRA)

It’s probably safe to say that most teams developing software products today would believe they are using Agile/Scrum principles. Except, in working with dozens of teams over the years, our experience is that most do not practice the core sentiment of the Agile/Scrum frameworks: experiment, validate, and doing this often. And at the center of this is the voice-of-the-customer, which is often missing. Our comprehensive and flexible approach to competitive research and user data analysis, allows you to quickly incorporate true product, customer, and competitive data into the design and development of your product(s). Let us help you put the customer back into the center of your product development strategy. Contact us.


Product Strategy Development (JPM | PSD)

This area can be quite broad, as in some organizations, the product strategy is essentially the strategy for the organization. Whereas, in others, it’s a subset of the larger business strategy. We help to define what kind of strategy to pursue, and how it fits into the larger organizational landscape. Much of this can depend on a number of variables, including, but not limited to, new or existing product; market positioning; customer-feedback loop; competitiveness; pricing model; and product lifecycle. And if this is being done properly, it can be a quite daunting and gnarly challenge. This is where we take all that gnarliness, analyze it, understand it, and then collaborate with you to come up with a product strategy that is concise, easy to understand, and that immediately puts all stakeholders on the same page. One really appreciative benefit about this product strategy, and as an extension, the product roadmap, is that it instantly highlights each stakeholder and organizational points of interest(s), high-level dependencies, and how each road/path relates to the others. Ready to un-gnarly? Contact us.


Product Roadmap Development (JPM | PRD)

One of the most galvanizing deliverables we provide, is the often elusive or under-utilized ‘Product Roadmap.’ Many organizations that do not have this pivotal artifact, or have a less-than comprehensive one, find it challenging to not only communicate within regarding their product(s), but also to its investors, partners, and potential clients/customers. A well crafted Product Roadmap can yield great benefits beyond a few finite features and a projected delivery timeline. With craftily added multiple layers of information, including alternate opportunity paths, and the use of known and unknown data you have access to, a product roadmap can be a very helpful tool, that transcends organizational layers, and speaks to a wide range of stakeholders. The Product Roadmap can be a powerful artifact that informs strategic decisions on resources, operations, marketing, and organizational strategy, providing a central and persistent point of focus and clarity for the organization. Do you have a Product Roadmap that does that? Contact us.

Product Roadmap Development (JPM | PRD)

One of the most galvanizing deliverables we provide, is the often elusive or under-utilized ‘Product Roadmap.’ Many organizations that do not have this pivotal artifact, or have a less-than comprehensive one, find it challenging to not only communicate within regarding their product(s), but also to its investors, partners, and potential clients/customers. A well crafted Product Roadmap can yield great benefits beyond a few finite features and a projected delivery timeline. With craftily added multiple layers of information, including alternate opportunity paths, and the use of known and unknown data you have access to, a product roadmap can be a very helpful tool, that transcends organizational layers, and speaks to a wide range of stakeholders. The Product Roadmap can be a powerful artifact that informs strategic decisions on resources, operations, marketing, and organizational strategy, providing a central and persistent point of focus and clarity for the organization. Do you have a Product Roadmap that does that? Contact us.


MVP Definition (JPM | MVPD)

Like many other subjects in today’s stratosphere of information, the term minimum viable product (MVP) – an Eric Reis – Lean Startup concept – is often misunderstood, and subsequently, mis-used. And hence, the reason why many organizations struggle with using this very effective concept, particularly when coupled with an iterative approach. Although the terms ‘minimum’ and ‘viable’ seems pretty straightforward, in the world of software product management, the variations across organizations can be infinite, and thus, a challenge to define. You guessed it – that’s where we come in. Using an array of contributing factors, internal and external to the organization, coupled with our passion for synthesizing mountains of product, market, and customer feedback data, we systematically derive one or more alternate MVPs for your organization. Ready to have some fun? Contact us.